Can green technology help us get out of the red?

Most people know that the world has recently emerged from an economic recession. Many people also know that we are all dangerously close to slipping back in, and are replying on governments around the world to keep us in the black.

However, has anyone thought about green technology as a way of helping steer an economy back to growth and prosper?

Well it would appear that Scotland might be doing just that, as they are trying to encourage as many as 600 companies to move into the ‘green economy’ in order to boost profitability. The green economy consists mainly of renewable energy sources, and low-carbon technologies.

Scottish flag - offshore wind farm

Scotland seem to have recognised that there could soon be big money in this industry, hence the drive towards getting more firms into the industry.


In its attempts to become the industry leader in green technology, Scotland’s Finance Secretary, John Swinney has said that he wants to increase exports 50% by 2017 and encourage inward investment in green and low-carbon technologies.

Unemployment seems to be a problem everywhere at the moment, but Mr Swinney’s new ‘green growth’ plans are likely to create around 130,000 jobs by the year 2020.

What do you think, is Scotland taking a step in the right direction by investing in green technologies, or is is a risky option to take given the current global economic climate?

Windows 8 is on the way!

I have recently upgraded to Windows 7, which is why I kind of wasn’t that pleased when Microsoft announced (early last week) that it was getting set to launch its next operating system, Windows 8, some time next year – probably around April.


At the Build developers’ conference in California, Microsoft unveiled the new operating system, (no doubt still in early beta stages) and gave us a sneak peak at to what is in store in the next version of Windows.

They stated that the core foundation of Windows 8 was Windows 7, but better! To quote Steven Sinofsky exactly, he said:

…everything that was great about windows 7, well we took that and we made it even better in Windowws 8!

Despite saying this, this version of Windows OS looks like it has had a dramatic overall.

Windows is currently under more pressure than ever before in its long, domineering history. In the past the cheap, affordable and compatible OS, always used to be Microsoft’s Windows. Now however Apple are putting increasing pressure on Windows, along with Google’s new attempt to bring down the giant of Windows in the form of Chrome OS.

Hence why Windows 8 seems to be dramatically different to all previous versions of Windows.

So what is going to be different? Well for starters, for the first time ever, a Windows OS will be compatible with low power ARM-designed processors.

Also, from the glimpses and comments that Microsoft have currently given us/made, it looks like Microsoft are attempting to make Windows a more ‘family friendly’ operating system, in that it’s more of a media based OS. This is probably done to try and steer away from the classical view of Windows in that it is an operating system designed primarily for spreadsheets, documents and other work/business related tasks.

Windows 8 Start Screen

A glimpse at the probably new start screen design for Windows 8

In addition to this, Windows 8 will support touchscreen devices, possible Microsoft’s way of saying “get ready for Windows Tablet guys!” who knows.

Microsoft knows that it has to pull something pretty special out of the bag this time, or it could seriously loose its foot in the computing market, not only due to the increased competition, but also because users are slowly moving away from desktops and laptops, and towards smart phones and tablets.

That’s pretty much all the information I have at the moment, however no doubt we will have loads of updates on Technology Bloggers for you, as soon as we find out more about this new OS 🙂

What do you think and hope for with Windows 8? Do you speculate that it will be another Vista – i.e. slow and laggy, incompatible, riddle with bugs, and hated by many tech gurus, or will it be like Vista to 7, a breath of fresh air?

Stream Yourself into More Customers – With Little Buffering!

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When starting a business like a restaurant or a speciality retail clothing outlet, the main goal of the owner is to entertain customers in order to get repeat business. While retaining customers is the goal, how to attract them in the first place is a goal of all aspiring business owners. Once the events and activities at your location have become old news, customers can always go down the street to get a beer. Using websites and other technology to make your business more interactive will attract more customers and keep your location fresh and alive.

By placing a webcam in the kitchen, visitors to the website can watch cooks chop, dice, fry, and set on fire the food being prepared in real time. If you have a staff of flamboyant bartenders, visitors to your website can watch them craft cocktails, set tequila on fire, and entertain guests.

A Webcam

The Boatyard in Panama City, Florida has live cams on both their bar and the ship dock so website visitors can see what kind of seadogs are pulling up to get their grog. If a potential customer visits your website and sees a vibrant and lively atmosphere on your stream, they will be more prone to check out your physical location.

An event such as a concert is a sure way to draw customers into your building while naturally increasing sales. The same theory will hold true if you post a video or stream of your concert to your website. By marketing through social media, visitors will visit your website for the video and stick around to find out about your business. In order to guarantee maximum stream quality, your business can use a cloud gpu to ensure your event has a seamless broadcast.

Offering live streaming video of your business on your website will help you gain ground in search engine results. Instead of relying solely on word of mouth and reviews from other websites, your page will rank higher in search results even when people use generic terms like “best local seafood” or “high-end retail.”

Streaming video can also be used in reverse to keep customers who are already at your business entertained. While waiting for friends to arrive customers can watch streaming content on television while enjoying a drink at the bar. In a high end fashion boutique you can stream video about how your products provide more benefits than the competitor’s. By using cloud hosting services you can ensure that your streaming video network operating system doesn’t interfere with the day-to-day operation applications you use for business.

There is no doubt that everyone you want to visit your business is on the internet. Instead of sitting idly by, make sure you catch more customers by making your online location as cool as your physical.