Top 5 reasons for gadget buyer’s remorse

5 Replies Rebecca Moss

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Electronic gadgets

Typical gadget purchases.

Nothing compares to the excitement of getting a brand new gadget home. But, when you get it out of the box, have you ever regretted buying it?

New research from Debt Advisory Centre shows that the majority of people in the UK (82%) have experienced buyer’s remorse – and 20% of them have regretted buying gadgets (that’s just over 8 million people!).

Gadgets can be a big commitment – so if you regret buying them it can feel awful. That’s why Debt Advisory Centre has looked at the top 5 causes of ‘gadget buyer’s remorse’, and suggested a few ways they could be avoided.

1. I didn’t really need it (38%)

Many of us have been guilty of this at some point or another. It can be so easy to get caught up in the excitement when a new gadget comes out – and we feel like we just have to have one of our own. However, in the end, we realise that we didn’t actually need it at all.

One of the best ways to avoid this is to delay your purchase – by a week, a month or perhaps even longer. It might take some determination, but after the time has passed you might have a better idea of whether you actually wanted the gadget in the first place. Plus, if you wait a month or two, the cost might go down too.

2. I couldn’t really afford it (21%)

21% of people with gadget buyer’s remorse regretted their purchase because of the cost. That’s equivalent to 1.7 million people across the UK! And it’s true: gadgets can be very expensive, especially if they’re brand new.

Buying something that’s a bit too expensive is one thing – but getting into debt because of it is quite another. At Debt Advisory Centre, we’ve found that overspending is one of the main reasons people get in touch with us. We hear situations like this every day, along with the other causes of debt like job loss, divorce and other changes in financial situation. Whatever the reason, if you’re struggling with your debts it’s important to get help as soon as possible. A debt adviser could assess your circumstances and suggest an appropriate solution.

If you’re hankering after a gadget you can’t really afford (and you’re sure you actually need it), well: patience is a virtue. Wait it out, and you might find that the price drops significantly – or you might be able to find it much cheaper second-hand.

3. It was poor quality or broken (17%)

If you get your gadget out of the box and it doesn’t work properly, or it’s visibly broken, you should be entitled to return it and get a full refund. If it’s not quite as good as you were expecting (for example, if it’s a bit shoddy or flimsy) you should be able to return it, citing that it’s not suitable for your needs.

Surprisingly, only 7% of gadget-buyers who regretted their purchase actually returned it. Always check retailers’ returns policy before you buy anything from them.

4. I rarely or never use it (15%)

One day, your gadget can be your favourite possession, and never out of your hand. Then, a few months down the line, it can be in a cupboard – forgotten.

In this case, you may not be able to return it to the retailer (as you may have had the item for too long). So you could take an example from our respondents, who sold their item on (21%) or gave it away (6%). Have a look on eBay or similar sites to see how much other people are selling your item for. It’s worth at least getting some of the money you paid back.

5. I didn’t like it (10%)

It’s reassuring to see that ‘didn’t like it’ is the least popular reason for regretting gadget purchases. Gadget-buyers clearly do their research to see whether a gadget is right for them before they buy it.

However, if it does turn out that you don’t like it – don’t just keep it (like a whopping 66% of our respondents did). Act quickly and you can return it.

Bridging the digital divide

1 Reply George Guest

In this day and age, people have come to expect at least a modest speed for their internet connection. In many urban parts of the UK, speeds of around 10MB per second are commonplace, with some homes experiencing five times that amount. Home internet access has become a prerequisite for many school pupils in their learning, but not all of them are so lucky.

For many children based in rural areas or internet blackspots or for those whose families cannot afford to pay a premium for access, getting the information they need in order to complete their homework or simply boost their knowledge is extremely challenging. This is something that was raised by Estyn, the Welsh education watchdog, and they’re not alone.

Call for more investment

Those in rural areas, even if they’re just on the edge of major conurbations such as Greater Manchester and Leeds/Bradford, will find getting even basic broadband a pain, which has seen people in high-powered positions call for investment in improving connectivity where there is none. David Nuttall, the MP for Bury North in Greater Manchester, is one such voice.

Of the £990,000 allocated to the region, Mr Nuttall is calling for a large chunk of that to go towards people in his constituency who are experiencing problems with their speeds and, in extreme cases, access.

“Those who live in areas which have very slow broadband access speeds are seriously disadvantaged in this digital age”, he said in an interview with the Bury Times.

“Although in recent months we have seen some progress — for example in Nangreaves thanks to the hard work of local residents — there is still much to be done”, he added.

Solution from above

An optical fibre broadband cable

Whilst fibre optic broadband the fastest form of broadband, satellite broadband offers much faster speeds for those in rural communities, without optical fibre cables.

Until something is done about access to fast broadband nationwide, those affected are left to ponder what, if any, alternatives are open to them. One could come in the form of satellite broadband, which can work as more than just a stopgap solution.

“Many people don’t realise the role satellite broadband has in filling in rural not-spots and connecting the last 5% of homes and businesses that will never get fast broadband over wires”, said Andrew Walwyn, CEO of EuropaSat.

“The latest generation Ka band satellite broadband services offer defined, predictable service levels at reasonable cost, with no geographical discrimination. Using a small set-top box and an outside mini dish it’s now possible to deliver up to 20 Mb fast broadband to any property in the UK or indeed Europe.”

Enter the Smartpen

2 Replies Jonny Hankins

I was an English teacher for many years in Italy, and every year I played a game with the students. In groups we had an hour to invent an incredible product, prepare publicity for it and act it out to the class.

I had a can of Happiness and the logo “Happiness, now available in cans”. Many of the inventions revolved around making your school life easier though, including the intelligent pen that could for example write the correct answers in the test or translate from one language to another.

Well girls from Liceo Secco Suardo your dreams have come true. You in fact saw the future. Roll out the Smartpen.

 

Learnstift's Smartpen

Learnstift’s Smartpen

The Learnstift Smartpen checks your spelling as you write. Incredible but true. Learnstift is a German Start up, and they are about to release their incredible product in English and German. It has 2 functions, one to help you write better that recognizes the form and shape of individual letters, and one that checks the spelling.

The pen has a tiny Linux computer inside that runs off a battery. It is fitted with a non optical motion sensor and a vibrating mechanism, so it can recognize the word you have written and if it is spelt wrong it will vibrate so you can try again.

It has wi-fi so you can connect to your phone or other hardware, and with a launch price of between $150 to $200 it is cheaper that paying me to come round to correct your homework.

Joking apart the producers hope the pen will become a valuable learning tool and of particular interest to dyslexic children. Although initially only in German and English as the project takes off more languages will be introduced.

Any of you who have learned a new language will understand how such a tool could be used in language learning and business communication, and as the pen can be made in ball point, fountain and even pencil versions I think there might be a fuchsia for it.

What do you think?