How To Climb Up The Online Business Mountain

If you have ever participate in an outdoor activity, especially mountain hiking, you will agree with me that it has a lot in common with the strategic steps we ought to go through before expecting rewarding online business success.

Just like outdoor activities start from recording a list of the necessary gear to use, succeeding in online business also involves a strategic approach of proper self organization, from getting the required working materials to effective time management.

Even while there is already a lot of fun in working from home, it also comes with some time and self management challenges which often keep most of us from climbing up the online business mountain and achieving total control and freedom.

On top of a snow covered mountain

Climb the mountain to online business success

For an effective approach towards achieving online business success, we have to pay attention to the following:

Effective Time Management

This is the most important factor that determines the level we can reach as online business owners. Ineffective time management can ruin our progress and deter us from achieving the great heights. For effective time management, we need to:

Schedule our time: Doing the dishes, laundry, coking and some other household activities are going to steal your business time, if you don’t schedule them wisely.

It is true that these activities are necessary and have to be done, but you will be more productive both at your family duties and at your online business, if you schedule special periods in the day for everything you need to do in the house and for your online business as well.

Once it is the time for each of them, leave every other thing you are doing and focus on them. This will improve your concentration and ensure you accomplish more.

While these activities are inevitable, there are others, like online chats with friends, online videos and their likes are total time-suckers and should be avoided.

Stop procrastination: Once you have fixed activities for the day, don’t shift one to the next minute. If it is time to get something done, get it done. I learn this the hard way, but it is good you know that every minute of the day comes with some needs. Shifting any activity to the future will pile up with loads of other activities and eventually will overwhelm you.

Working place and passion for your job

It is critical to love your work and be able to do it in a nice and cozy place. For effectiveness in online business we need to:

Create a space and keep it organized: Even though you work from home, getting a separate office for your business will make you take it more seriously and ensure that you accomplish something on daily basis. Also, properly organizing your working space will ensure that it doesn’t repel your interest but instead, lure you to work.

Love what you do and let the others be aware too: Tell your family and friends that even though you stay at home, certain periods of the day are dedicated to your online business. They will respect this fact only when they see how bold and serious you are, and how important this is for you; hence you need to show them that commitment.

Measure your success and reward yourself: Most times, many online business owners lose hope and give up when they feel that nothing is working. Even that period is important, because you have found methods that don’t really work and you just need to concentrate to do things differently. However, find a way to measure your success, even if it is the little things you accomplish in your day, and reward yourself for that by taking yourself out, watching your favorite TV series, etc.

With all these been cleared up, you have built a strategic plan and you’re ready to go. Pack your backpack with all these necessary gear and with determination hit the trail to online business success. The path won’t be easy, but you will be prepared.

The positives and negatives of outsourcing work for SMEs

In challenging economic times small and medium sized enterprises (SMEs) have to look at costs and reduce overheads in virtually every area possible. One of the first things that small businesses look at in order to free up time and resource is to outsource work in order to focus on other aspects of their organisation.

Outsourcing of work can have a hugely positive impact on the output and growth of an organisation.

However the decision to outsource important work to freelancers and professionals across the country and overseas should not be made lightly. It is important to outsource work for the right reasons rather than employing someone in-house to complete the task.

There may be times in business in order to progress that you will take on projects that you just don’t have the necessary skills to do so. Outsourcing enables SMEs to improve their specialised skill sets via third parties, to improve their reputation and get the job done quicker.

Here are some of the many other pros and cons of outsourcing work that businesses must consider to determine whether it is the right option for your organisation.

Pros:

  •  Increased speed and quality of delivery – If your business is willing to take on work in areas which you don’t particularly specialise then outsourcing work can significantly enhance the speed and quality of completed work. Not only will you be able to complete work on time and within budget, you will be able to focus your energies on other pressing projects better suited to your expertise.
  • Free up office space – Space is precious in commercial properties and by outsourcing work within a particular department you can minimise the number of workstations and employees required, with the ability to communicate and work with third parties online with minimal fuss.
  • Ideal for business start-ups – In the infancy of any business outsourcing work proves significantly cheaper than hiring full-time staff with the same level of support. However, as businesses grow it is prudent to re-evaluate the outsourcing of particular tasks as it may prove more beneficial to employ a full-time employee to work in-house and adapt to your growing and changing needs.

Cons:

  •  Concerns over quality control – Many small businesses are frightened to work with third parties as they lose the ability to manage projects in-house. This can have a significant impact on quality control, particularly if you make a poor choice of freelancer to complete a specific project.
  • Communication frustrations – If you choose to outsource a task overseas there is always the risk of work demands getting lost in translation. This can lead to hold ups in work which may result in frustration from clients and potentially the end of lucrative working relationships.
  • Difficulties selecting appropriate vendors – SMEs inexperienced with the process of selecting a freelancer or professional for outsourced work may find it hard to decipher reliable proposals from the downright shady.

Unfortunately outsourcing work is not an exact science, but with a little common sense and research you can work successfully with third parties with the necessary knowledge and work ethic.

Google prunes some of its branches

It is that time again at Google when it has to prune some of its various branches. Since Google co-founder Larry Page took over the reins as CEO in April last year, Google has been reducing and trimming its projects to renew and regain focus.

Google has come under investor scrutiny as it is facing increasing competition from both Apple and Facebook.

This spring cleaning is part of the various cost cutting and refocusing efforts. In the latest cleaning exercise announced a few weeks ago, Google will be pulling the plug on seven of its projects.

1. Google Knol

Google launched Knol in 2007 to help improve web content and as a challenge to Wikipedia that enabled experts to collaborate on in-depth articles. Knol will be available till April 30, 2012, to enable users to download their Knols to a file and/or migrate them to the WordPress platform. After that till October 1, 2012, Knols cannot be viewed but users will be able to download and export content. After October 2012, the Knol content will no longer be available.

2. Google Gears

Google has closed the Gears browser extension for creating offline web applications and stopped supporting new browsers in March this year. From December 1, 2011, Gears-based Gmail and Calendar offline will not work across all browsers, and Gears will not be available for download from late December this year. Google announced that this is part of their effort to help incorporate offline capabilities into HTML5. Users can access Gmail, Calendar and Docs offline in Chrome.

3. Renewable Energy

Google has abandoned its ambitious plans to make renewable energy cheaper than coal. Google had started this project in 2007 as a means on driving down the price of renewable energy with a strong focus on solar power. Google announced that the head of the project, Bill Weihl (William E. Weihl) has left the company and it believes that other organizations were in a better position to take its efforts to the next level.

4. Google Wave

Google has earlier stopped further development on Google Wave. Now it has announced that as of January 31, 2012, Wave will be available as only a read-only version and users won’t be able to create new ones. This will be completed closed on April 30, 2012. Users can transfer individual waves using the existing PDF export feature.

5. Google Search Timeline

Google will be removing this feature that displays a historical graph of results for a search query. Users will now be able to restrict any search to particular time periods using the refinement tools on the left-hand side of the search page. Uses who wish to view graphs with historical trends for a web search can use Google Trends or Google Insights for data since 2004. If you need more historical data, the “Ngram Viewer” in Google Books offers the same information.

The Google Trends Product Logo

6. Google Friend Connect

Google Friend Connect, which is a social feature, will be discontinued from March, this is because Google wants people to start using the Google Plus social network instead.

7. Google Bookmarks

The feature will become unavailable from December 19, 2011. This enabled users to share bookmarks and collaborate with friends. The existing bookmark Lists will be retained and labelled to make it easier to identify. The other features of the Google Bookmarks will keep on functioning. The change won’t affect the non-English users as it was an English only feature.

This spring cleaning is only a sign that Google knows that it currently faces big competition, so it needs to make sure that it discontinues disused/inefficient services it provides.