Technology Bloggers

Useful Christmas Gifts

19th December 2013 2 Replies Jonny Hankins

In some parts of the world Christmas is well on the way, and shoppers are happily spending the bank’s money in shopping centres to buy presents for their loved ones.

In my family we have a different approach, and I would like readers to consider the model. It might possibly go some way to improving the welfare of many and the health of the global community at large.

The charity OXFAM offer a wonderful service called Oxfam Unwrapped. Why not buy a present for someone but have it delivered to someone who really needs it? I like this system, although I have some suggestions that I will make later.

So each year I buy my brother a set of school books for English language teaching through Oxfam. My brother speaks good English however, and so Oxfam send the books to a school in Malawi, where they serve a full class of bright and eager Malawian kids. My brother receives a card directly from Oxfam letting him know that his gift from me of 26 school books has been delivered by Santa to the school.

Everyone is happy.

The Unwrapped service offers all kinds of gifts, but I would stick to inanimate objects, project funding or education rather than live animals, although this is just a personal choice. The introduction of a live animal might cause problems to a family though (only my personal idea), as circumstances might not be ideal for their arrival.

I must admit that even living in affluent Cambridge Massachusetts, the arrival of a cow or even a couple of chickens or goats would not be too easy to manage, and I am sure that other situations exist that might not be improved, albeit through good will, by addition to the family. I am sure Oxfam know what they are doing though, they have been working in this field for many years.

Another possibility is to donate to research, projects or product development.

I like the idea of sending something to benefit others, and there are many ways of doing this. Just for a single example take a look at these coffee mugs. Each mug has the logo of the beneficiary printed on it, and 50% of the price is donated directly to the organizations.

Or donate to a project that is working to improve lives. The Liter of light project I wrote about earlier in the year is in need of funds, and there is another local project that is close to my heart that involves playing football (soccer).

A group of Harvard University students (women) had an idea a few years ago that has finally come to fruition. They have designed a football that can convert the energy created as it is being used into electric power. So the ball has a small socket within its cover, an inductive coil mechanism turns the kinetic energy into enough power to run a light for 3 hours after just 15 minutes of play.

Soccket powering a phone

After a full match the ref can charge his or her mobile phone.

Soccket, as the ball is called, is currently under trial in South Africa, and they could do with some advance orders to help its development. They are giving the balls away for free. You can buy one at the company website, and they will give it to someone on your behalf. They also have a skipping rope (jump rope) that works in the same way as the ball, so if football is not your sport of choice you can still join in the fun.

If we all diverted a portion of the money we spend this Christmas to projects whose goals are to improve lives, we could make a lot of difference. We could avoid battling other shoppers, buying needless things, creating thousands of tons of waste and modify an extremely wasteful and destructive economic system.

We could all do a little bit of good, and as William Shakespeare once said “How far that little candle throws his beams! So shines a good deed in a weary world”.

Hereditary Memories?

12th December 2013 3 Replies Jonny Hankins

The BBC has recently been reporting that memories can be carried from one generation to another through genes. We always knew that certain characteristics were passed on, but we had never known if or how memories were transferable.

Well it seems that they are, but what might this actually mean?

On 1 December Nature Neuroscience published a report that you can read the abstract of here although it is extremely technical.

In lay terms the research aimed at understanding how experiential and behavioural traits could be passed on. In the case under discussion they used mice to see if traumatic stress experiences could be seen to influence the next generation.

The experiment went something like this. A mouse is put into an environment that has a particular smell, cherry blossom for example. In that environment and accompanied by the smell the mouse is traumatized in order to produce stress.

The post traumatised mice then produce offspring, and they themselves produce a new generation. The grandchild mouse is exposed to the smell (cherry blossom) and their activity is monitored to see if they behave differently as a reaction to that particular smell, and they do.

Passing it all on

The mice were “extremely sensitive” to cherry blossom and would avoid the scent, despite never having experienced it in their lives, and changes in brain structure were also found related to the smell.

The report concluded that “the experiences of a parent, even before conceiving, markedly influence both structure and function in the nervous system of subsequent generations”.

I wonder if associations are just negative? My children love the smell of Indian food, my father was raised in India and also loved the food, but he died many years ago and my children never knew him. Do they like the smell because my dad passed a liking of the food through my genes to them?

This is a simple example to question, but what are the implications for society after war? If we think about the Vietnam conflict, or more recently Afghanistan or Iraq for our our US veterans, what have they passed on to their children? Could the post war generation be suffering from a form of Post Traumatic Stress disorder thanks to their parents’ experiences?

And could the memory be more complete in a human brain, possibly being better functioning that that of a mouse?

And think about the implications for the theory of evolution.

404 pages can be fun

9th December 2013 1 Reply Anthony Rogerson

The value of a good 404 page is often underrated and with so much competition on the web, it’s important to ensure that your 404 page stands out from the rest.

Many users are unsure of the purpose or role of a 404 page and are likely, when coming across one, to leave the site. In order to protect yourself there are some steps you can take against this.

What are 404 pages

A 404 page is what a user sees when a page on a website it not available because the requested page could not be found on the server of the website they are looking at. This could be because the page they are looking at has been removed, or because they typed the URL wrong.

Be helpful

Rather than assuming the your visitor understands the issue and knows how to resolve the problem, give them plenty of options to use to help navigate to the page they need. Ideas include a search bar, home page link and links to other popular articles on the website, they will have plenty of options for continuing across your website.

Be funny

Many websites choose to add a bit of humour to their 404 pages. This can help to manage a situation that could otherwise be annoying for visitors. Jokes in reference to the error will usually be successful as it shows that the website acknowledges the hassle and is attempting to compensate for it.

Stay on-brand

It’s too easy to create a generic 404 page, but they can be used as a fantastic opportunity to re-establish your brand and voice. Using the colours and fonts most closely associated with the company will reassure those customers are confused, while also keeping them on track with the company message.

Here are some examples of interesting 404 pages.