Blind Date (More Unauthorized Online Experimenting)

blind-date

Following up from news a couple of weeks ago about Facebook manipulating its users, this week news abounds regarding a dating agency that has been conducting some experiments on its users.

The New York Times reports that the online dating agency OK Cupid has been manipulating the data it gives to its clients, to find out how compatibility and looks effect the dating process. The company conducted 3 different experiments, in one it hid profile pictures, in another, it hid profile text to see how it affected personality ratings, and in a third, it told some hopeful daters that they were a better or worse potential match with someone than the company’s software actually determined.

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Amazon – destruction and revival

Amazon's LogoAmazon. A great big, greedy multinational company. Destroying countless companies and even eradicating whole industries in a matter of years.

France has recently taken measures to protect book shops, as it understands the devastating impact Amazon’s operations can have on a country. Jeff Bezos (Amazon’s founder) argues that “Amazon is not happening to book selling, the future is happening to book selling” suggesting that people want to buy books online now, and that virtual books would be rising in popularity without Amazon’s help.

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Nanofoods

This week I want to put two of my little pets together. Nanotechnology and food might sound like two very different topics, like a cat and a gerbil to use the pet metaphor, but you would be surprised. Many products in fact have manufactured nanoparticles in them, and we eat them.

Now we might ask if this is safe, and some would say of course it is. Some have great reservations about it, and some point to the fact that there has been little research done into the matter and that it might be better not to eat them anyway.

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What have you agreed to?

Padlocked gateImage Credit

Whilst reading Animal Farm in school, my English teacher at the time had a reasonably poor memory, and as a result we would reread chapters several times, and we never actually finished the book. I did however get to see a (very impressive one-man) theatre production of the book, and I have seen the 1999 film – who’s idea was it to have a happy ending!

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Vehicle Reversing cameras, a real safety improvement?

Congratulations on a beach

Congratulations Jonny! You have the honour of posting Technology Bloggers 500th article – which is also your 125th! It is also the first post of Technology Bloggers fourth year. (Image Credit)

A car reversing cameraImage Credit
At the end of last month the National Highway Traffic Safety Administration (USA) finalized long-delayed rules that will require automakers to install back-up cameras in all vehicles by May 2018. This was a long fought battle, the auto makers not wanting to be forced to adapt such measures.

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Marketing High Quality Digital Music, PONO

I have never managed to get into digital music for several reasons. I don’t like wearing headphones, I get paranoid as I hear people calling my name in the background, and I think that they distract people’s attention. This is really noticeable while I am riding my bike on the pavement with the kids. People who are walking while listening to headphones are less aware of their surroundings, they tend to zig zag while they are walking and they cannot hear you coming.

This report in Businessweek addressed the problem a few years ago, although it has many methodological issues, and this article on the Treehugger website offers similar data while raising some good questions about the intentions and interpretations.

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